How the Family Governs the Family Business (Part 2 of 2)

We left off last week’s blog talking about some of the family members who are not employed in the family business, but whose lives are nonetheless affected by the business, as part of the general theme about how the family governs a family business.

Today we will use the airplane analogy to talk about how they can influence the business, as well as the responsibilities that come along with the benefits. We mentioned a few of the different generic players who might be involved:

– Alan/Alice (G2 child who is not employed),
– Betty/Ben (G2 in-law), and
– Chris (G3 potential future employee).

The day-to-day business is run by the employees, and the employees are usually managed by the senior executive(s) of the company. If there is a board of directors, the board appoints these executives.

Somewhere in that framework, there will be some sort of strategic plan that guides the company from month-to-month, quarter-to-quarter, and year-to-year. So what about the family? Let’s go to the airplane analogy.

The company is the airplane. It would seem crazy to simply allow Alan/Alice to decide that they wanted to fly the plane one day, by simple virtue of the fact that they are the child of the founder.

Similarly, if Betty/Ben were to insist that their family wanted to use the plane for a month for a long-dreamed-about trip around the world, this idea would be rejected.

And if Chris is thinking “It sure would be cool if I could borrow Grandpa’s plane to bring my buddies to Cancun for spring break”, this is probably not something that should be seriously considered.

But airplanes can be used in many different businesses. FedEx uses them to deliver packages, Doctors Without Borders uses them to fly to underserved countries to provide much needed medical services, and organized crime uses planes to move illegal drugs around from country to country.

What business is the family in? What business does the family want to be in? What business is the family good at? What business can the family be proud to be in? All of these questions are family questions.

When Grandpa started the company, these were not questions that were pondered. If, however, the family business is going to last more than a generation or two, these questions become crucial.

In order for the family to be involved in the answers to these questions, there needs to be some form of governance structure. How are decisions made? Who gets to have a say? How do we communicate? These are all really important questions that are part of transitioning from Grandpa’s start-up to the legacy, multi-generation company.

This is hard work, and when you think about it, not every company will have what it takes, and not every family will have what it takes, to make it happen.

While Alan/Alice, Betty/Ben, and Chris will rightly feel like part of the family and therefore part of the business, the benefits of ownership, if they are to enjoy them, come along with responsibilities as well.

The most common form of governance for the family is a sort of “Family Council”, which will represent the family’s interests regarding such questions as “what do we want to use our airplane for?” After all, it might have their name on it.

But for their say to be taken seriously, they must work together, in a formal way, to have their voice heard. And while initially Grandpa may have a hard time accepting that others want a say, the family’s best hope of being taken seriously is to work together, within a structure, as the family’s voice.

Steve Legler “gets” business families.
 
He understands the issues that families face, as well as how each family member sees things from their own viewpoint.
 
He specializes in helping business families navigate the difficult areas where the family and the business overlap, by listening to each person’s concerns and ideas.  He then helps the family work together to bridge gaps by building common goals, based on their shared values and vision.
 
His background in family business, his experience running his own family office, along with his education and training in coaching, facilitation, and mediation, make him uniquely suited to the role of advising business families and families of wealth.
 
He is the author of Shift your Family Business (2014), he received his MBA from the Richard  Ivey School of Business (UWO, 1991), is a CFA Charterholder (CFA Institute, 2002), a Family Enterprise Advisor (IFEA 2014), and has received the ACFBA and CFWA accreditations (Family Firm Institute 2014-2015).
 
He prides himself on his ability to help families create the harmony they need to support the legacy they want. To learn how, start by signing up for his monthly newsletter and weekly blogs here.
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Creating the Family Business Legacy You Want

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I believe that just about every family business founder wants the same thing. In the short term, there are many ways to achieve it, but in the long run, due to human nature, not only business people, but all people, want to be remembered fondly and to have their efforts appreciated.

No, I do not have any statistical evidence, and I have not done any surveys, but if we just take a quick look at the opposite situation, how many people do you know who want to be remembered as a scoundrel and being despised? Yes, there are some, but thankfully they are in the minority.

What this blog is about in general is family business, and today’s topic is legacy. I truly believe that every family business founder wants to create a lasting positive legacy. Of course one of the traits that many of these people also have is that they believe that they are going to live forever.

Getting these people to actually commit to doing some serious succession planning, or as it is now more commonly referred to, continuity planning, is a huge problem, but we will get to that again in a future post. Today I want to talk about a pre-requisite that I believe must be present, but which is not spoken about enough.

So what is this mystery element that “must” be present? I like to call it Family Harmony. Despite their best attempts to avoid it, every single one of us will die some day, and there will be others that we will leave behind. It is up to those people we leave behind to ensure the positive legacy of the family business, and/or the business family.

This example has been used in this space before, but it was in one of my occasional French blog posts, and since I get more English readers, it is time to translate it.

Even those of us who have never been camping will surely have driven by a campsite or seen a tent structure before. In my analogy, your legacy is the tent. We can see the tent, how big it is, its shape, its colour.

The tent also provides lots of utility, in economics parlance. Shelter from the elements, safety, a place to gather and be together, often as a family.

Imagine for a moment that you only packed the shell of the tent, and you forgot the structural elements at home in the garage. Without any support to hold the tent up, without any pegs to hold it down in place, I think that this camping trip will likely be called off, or else be deemed sub-optimal. “Did we pass any motels lately?”

In my analogy, the pegs that hold the tent in place, and the support pieces that hold the structure up in a useful form, are the family harmony that you need to support the legacy that you want.

I realize that in this blog I have not proven this to be true, and those who do not want to believe it can do so if they choose. But please think about this, and share this example with others if you are a believer.

Too many business founders spend so much time making the proverbial pie bigger and bigger, without spending enough time thinking about how the pie will survive, how it will be grown or preserved after they are gone, and how those left behind can benefit from the pie for generations to come.

It does not happen by itself, and the harmony in the family is one of the biggest determinators of how well their legacy will survive.

Yes, it means that you need to discuss the fact that you will die one day. Get over it. Your legacy depends on it.

 

Steve Legler “gets” business families.
 
He understands the issues that families face, as well as how each family member sees things from their own viewpoint.
 
He specializes in helping business families navigate the difficult areas where the family and the business overlap, by listening to each person’s concerns and ideas.  He then helps the family work together to bridge gaps by building common goals, based on their shared values and vision.
 
His background in family business, his experience running his own family office, along with his education and training in coaching, facilitation, and mediation, make him uniquely suited to the role of advising business families and families of wealth.
 
He is the author of Shift your Family Business (2014), he received his MBA from the Richard  Ivey School of Business (UWO, 1991), is a CFA Charterholder (CFA Institute, 2002), a Family Enterprise Advisor (IFEA 2014), and has received the ACFBA and CFWA accreditations (Family Firm Institute 2014-2015).
 
He prides himself on his ability to help families create the harmony they need to support the legacy they want. To learn how, start by signing up for his monthly newsletter and weekly blogs here.
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Three Circles + Seven Sectors = One A-Ha Moment

Over the past 8 months or so, I have taken on a renewed interest in family businesses and what makes them different and what makes them tick. I have enrolled in courses that do a great job of teaching what family business is all about and how and why they are special.

The courses have covered some in-depth ideas like having a family mission statement, holding regular family meetings, setting up a board of directors with non-family members, getting advisors from different fields to work together harmoniously, facilitating meetings and helping with conflict resolution.

But the single most important thing that I learned was right at the beginning of each course. And it is still the most powerful place to begin any discussion with a family businessperson. It is called the Three-Circle Model. It is SO simple, yet we kept coming back to it during the courses.

The Three-Circle Model (TCM) has only been around for twenty to twenty-five years or so. I am not sure who gets the credit for it, and I would not be surprised to learn that its exact origin is disputed. I recently read an artice from the 1980s that was still talking about family business from a “Two Systems” point of view, which leads me to believe that the TCM evolved afterwards.

(Note from 2016: Please see http://johndavis.com/three-circle-model-of-the-family-business-system/ for more on the origin of the model)

Without further ado, the 3 circles are, “Family”, “Business”, and “Ownership”. F-B-O, a simple Venn diagram of three overlapping circles.

The premise is this: Most people look at a family business as one thing, one entity, one system. But upon closer inspection, there is a LOT more going on there. So in the 80s they started to look at how the Family and the Business were different, and needed to be looked at separately. Later, it was determined that Ownership was also worth spinning out as its own circle.

So part 1 of my equation above in the title of this post is the TCM. What about the seven sectors? Glad you asked. When you draw the TCM as a Venn diagram, you get seven different sectors. Picture yourself asking a three-year-old with a box of Crayolas to colour each portion with a different crayon; they would need seven of them.

So why is this important to Family Businesses? Well mostly because the people who inhabit some of those sectors aren’t even part of the family business. Some of them are part of the Business Family!

People who are only in one circle (the 3 sectors without any overlap) will look at the family business much differently than those who are in one of the three sectors within a two-cirlce overlap.

And then there are those in the middle sector, who are part of the Family, who work in the Business, AND who are also part of Ownership. They often lament the fact that everyone else doesn’t see things the same way as they do!

People who inhabit different sectors will view things in different ways. It is only natural.

Once you learn to view any family business through the TCM, it is like turning on a floodlight. All of a sudden some things that were difficult to comprehend become more easily understood.

And then when you realize that the four sectors where there are overlaps are the ones you need to really concentrate on, you can start to make a lot of progress. I like to think of this as the “flashlight” stage.

The TCM was the floodlight that allowed us to see many things in a new way. Shining the flashlight into the nooks and crannies of the overlapping sectors will help uncover the key areas that will need to be monitored and worked on going forward.

For a visual perspective on all this, please visit my website: click here

Steve Legler “gets” business families.
 
He understands the issues that families face, as well as how each family member sees things from their own viewpoint.
 
He specializes in helping business families navigate the difficult areas where the family and the business overlap, by listening to each person’s concerns and ideas.  He then helps the family work together to bridge gaps by building common goals, based on their shared values and vision.
 
His background in family business, his experience running his own family office, along with his education and training in coaching, facilitation, and mediation, make him uniquely suited to the role of advising business families and families of wealth.
 
He is the author of Shift your Family Business (2014), he received his MBA from the Richard  Ivey School of Business (UWO, 1991), is a CFA Charterholder (CFA Institute, 2002), a Family Enterprise Advisor (IFEA 2014), and has received the ACFBA and CFWA accreditations (Family Firm Institute 2014-2015).
 
He prides himself on his ability to help families create the harmony they need to support the legacy they want. To learn how, start by signing up for his monthly newsletter and weekly blogs here.

 

 

 

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Peace of Mind Has Many Forms

This week I had the “pleasure” of undergoing my first colonoscopy. Thankfully, it was really no big deal, and even more importantly, nothing was found and I don’t have to have the procedure again for five years. The biggest benefit is the peace of mind that I now have, assured that there is nothing to worry about.

This is just one small example of taking care of your affairs so that you minimize the number of things that you need to be concerned about.

Whenever I get a renewal notice for an insurance premium, I usually feel a sense of relief when I make the payment, knowing that I am good for another year of not having to think about it, and knowing that I am covered in case something bad happens.

As a parent, you never really stop worrying about your children, but as they get older and learn to be more self-reliant, there is great satisfaction in seeing them overcome what used to be obstacles.

Just knowing that they now know how to swim, ride a bike safely, can go to the bathroom by themselves in a public place or walk to the corner store and get something for you, are all stages that they go through, and each provides their parents with a little bit more peace of mind in knowing that they can be trusted with their independence.

On the other end of the life spectrum, elderly parents often need to be cared for, and surely finding a place with caring staff, good facilities and enjoyable activities serves to provide peace of mind when that time comes.

In between the times in our lives when we have other people worrying about things for us, there is the part where we are responsible for looking after ourselves. What can we do to make sure that we maximize our peace of mind during those years?

I have already touched on a few of the areas. The colonoscopy is a small part of the making sure that you are being properly followed by medical professionals who will hopefully be able to spot anything early enough to be treated. Insurance is something that falls into another category; if you don’t have a go-to person for your insurance needs, you probably should have one.

Of course I would be remiss if I did not talk about the importance of making a will, and keeping it up-to-date. The whole subject of how much you tell your family about what is in the will is too big a subject to be properly treated here, and it will be the subject of a future blog post.

For now though, you should know that I am usually in favour of more communication and not less, so as to minimize the potential for misunderstandings.

Making sure that more people fully understand your wishes can go a very long way to making sure that things will be taken care of the way you want them to be.

Making your family aware of your wishes is the first important step. The second is making sure that at least one or two other, non-family people are aware is the second step. Having a notary and/or a trusted advisor on board can provide you with more peace of mind than anything else.

The problem is that these are not subjects that most people enjoy talking about. But if you think about the added peace of mind that you will feel once you have taken care of everything, maybe that will help you get moving.

Steve Legler “gets” business families.
 
He understands the issues that families face, as well as how each family member sees things from their own viewpoint.
 
He specializes in helping business families navigate the difficult areas where the family and the business overlap, by listening to each person’s concerns and ideas.  He then helps the family work together to bridge gaps by building common goals, based on their shared values and vision.
 
His background in family business, his experience running his own family office, along with his education and training in coaching, facilitation, and mediation, make him uniquely suited to the role of advising business families and families of wealth.
 
He is the author of Shift your Family Business (2014), he received his MBA from the Richard  Ivey School of Business (UWO, 1991), is a CFA Charterholder (CFA Institute, 2002), a Family Enterprise Advisor (IFEA 2014), and has received the ACFBA and CFWA accreditations (Family Firm Institute 2014-2015).
 
He prides himself on his ability to help families create the harmony they need to support the legacy they want. To learn how, start by signing up for his monthly newsletter and weekly blogs here.
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