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Social Capital in the FamBiz World

Social Capital in the FamBiz World

The Human Need for Connection

Sometimes I surprise myself with a blog topic that feels like I’ve written about before, but discover that it’s still virgin territory.  

This is one such post.

Given that most of my coaching sessions with clients is spent on their relationships with other people, usually family members, and that my latest book is specifically about family systems theory, I’m actually a bit shocked that I haven’t yet addressed the subject of “social capital” in my blog.

Maybe it’s just a term whose time has come.

 

My Personal Social Capital “A-Ha”

Last week in An Uplifting Week, at Sea Level, we looked at the recent RendeZoom I had attended with a few hundred colleagues, who I affectionately called “my tribe”.

And even though this annual event was held virtually this year, I still felt very close to many of the people who attended with me.

That whole experience put the idea of “social capital” onto my radar, and yet I wasn’t sure that the term was well understood. 

I mentioned it to my coach, and even she wasn’t sure what I meant when I noted that I felt I had lots of social capital.

Sometimes you find inspiration in unexpected places, and when I searched Shutterstock for an image to accompany this post, entering “social capital” as the search term, I got a nice surprise; clearly I was not the only person who ever considered this term.

A Whole List of Sub-Topics

The image I chose contains a slew of ideas that make it pretty easy to get what I’m driving at: 

                    Belonging, Network, Participation, Trust, 

                    Engagement, Reciprocity, Values-Norms.

I think it’s simple enough to understand how in a large group of professional colleagues, especially in a “horizontal” field where many disciplines are represented, social capital can be important in maximizing what one can get out of being a member.

But where I really want to go with this is into individual families and their social capital, because there’s some good stuff to look at there too.

 

External Social Capital in Enterprising Families

Family business leaders, by virtue of their status and accumulated experience, naturally develop networks of people with whom they interact on a regular basis over the years.

These relationships are often based on trust, and that trust can and should be transitioned from one generation of the family to the next. 

This becomes one of the important assets that a family enterprise has, and smart, proactive families leverage this social capital, which often becomes one of the key advantages that family businesses have.

 

What About WITHIN the Family?

But as much as this social capital, from the family to the outside world, can be something worth cultivating, I want to talk about an often neglected area of “social capital”, namely the relationships within the family itself.

Not every family member is cut out for this role, but this field now has enough research behind it to make it clear that a “family champion” is almost always present in families who manage to keep the family together over a series of generations.

There’s a certain amount of intentional effort that must be given to the roles of engaging the whole family in the constant, long-term pursuit of its longevity as a cohesive unit.

 

Different Leadership Styles Come into Play

When you think about family businesses and their leadership, it’s natural to think about the person at the head of the business.  

The leaders I’m talking about here are different, but at some points in the evolution of the family the roles can both be held by one person.

The “Family Leader” is the one who undertakes the role of connecting with the family members, whether or not they are involved in the operations of the business.

Their concern spans areas like Belonging, Participation, and Engagement, and these leaders are constantly building Trust along the way.

 

Proactive, Intentional Steps, Over and Over

Such family leaders are very much like a “team captain” in sports, often demonstrating quiet leadership as much thanks to “who they are” as to “what they do”.

But what they do, while often hard to describe because there are so many intangibles, is keep the family working together, because they know deep down how important that is for the greater good of everyone.

A family’s legacy is as much about people as it is about assets, after all.  See Is Your Continuity PAL in Danger?

And that’s all about social capital.

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An Uplifting Week, at Sea Level

Every summer since 2014 around this time, I get to write one of my favourite and yet most difficult blog posts.

That’s because in late July every year, the Purposeful Planning Institute holds it annual conference, called Rendez Vous.

As you probably guessed, there was no “in person” version this year, so instead, I’m now coming down off the high of “RendeZoom”!

The experience was different, of course, as I didn’t have to fly to Denver this time, and instead got to enjoy it from my cottage near the Northumberland Strait in New Brunswick.

 

So Much Great Content

What makes this particular blog so hard to write is that there’s just WAY too much great content that I want to share, and even though we weren’t physically together this time, that didn’t change.

We also had a lot of the same “magnetic PPI vibe” that attendees are familiar with, but that is sometimes hard to describe to those who have yet to experience it.

There were some new ways to interact that were designed to replicate the in-person feelings, which is tough to do, but in many ways the experience was even richer in other ways, so on balance, there was not much lost in the “translation” to the virtual world.

 

A Random Highlight Reel

One way to overcome the difficulty in capturing a week’s worth of learning is to just look over my notes and share some of the things that stuck with me and that I think are worth sharing here.

It’s a lot more “random” than most of my blogs, yet it still feels useful and is definitely heartfelt.

Speaking of heartfelt, I’d invite anyone whose path I crossed during RendeZoom to please follow up with me to deepen our connection, as I’d love to chat more over a one-on-one Zoom call.

The week gave me a new appreciation for my “social capital” and I’m trying to find even more ways to keep “sharpening that saw” of mine.

Likewise, if you’ve never attended, and are intrigued by what PPI has going on, please reach out for a call too.

Balloon in the sky

Steve’s Top 7 Take-Aways

  • Motivational Interviewing

I knew very little about the area of “motivational interviewing”, so the breakout session on the subject was something I approached with intrigue. 

What I discovered is that it feels like a close cousin of coaching and that there are skills and techniques I can learn from it that will make me an even better listener, coach, and facilitator.

  • Inspired by Gandhi 

My friend Jamie Forbes shared some very personal stories about his life and I applaud his courage for doing so (and he was from alone in this regard!).

But I need to thank him for reminding me of this Gandhi quote:

“Happiness is when what you think, what you say, and what you do are in harmony”

Amen.

  • Facilitation from Many Angles

Matt Wesley capped off the week with a discussion about the many facets of facilitation, many of which resonated with me and how I see myself in that role.

From being the one who brings calm, to integrating the family’s stories, to connecting the dots for them, there are many ways we help bring out their best.

  • How to “Move Forward”

Ian McDermott once again graces my list this year, for simply reminding me that just trying to figure out how to “move forward” is often the best way to look at a challenging situation, whether personally or when working with clients.

  • Made for “These Times” 

I don’t remember whom to credit for this one, but thanks for the question “How are you MADE for these times as a _______?”

Still reflecting on this one…

  • From Entitlement to Expectations

In a discussion around the theme of entitlement, we ended up switching things around and instead focused on the parents and their need to clarify their expectations.

  • Building Bridges, or Building Boats

Matt Wesley again to close…

Sometimes it’s time to build a bridge, and sometimes it’s time to build a boat.

Thanks Matt, and everyone else who inspired me once again, it was another Rendez Vous to be remembered.

 

Rendez Vous 2021 – Somehow, Somewhere

It’s too early to say for sure that we’ll be back together in person in Denver next year, and I sure hope that will be realistic. 

No matter how or where, though, I know I will be back, and I’m looking forward to spending more quality time with my tribe.

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Key Prepositions for Business Families

By, For, With

Most people don’t give much thought to prepositions as they go through their day-to-day lives.

Of course, I’m not “most people”, and neither are you!

I recently noticed some places where these short words actually carry a lot of weight in the world of business families, and so I thought I’d share them here.

 

For the Family

Regular readers know that when I talk about family businesses, I typically move quickly over to the point of view of the business family, where “family” is the noun, and carries more importance.

So don’t be surprised that I lean towards thinking about doing things “for” the family.

 

By the Family

The main thing I typically emphasize when talking about doing things for the family, is that it always helps when those things are also done by the family.

Now just to be clear, there are actually two distinct important parts to my “by the family” mantra.

The first one is that something for the family ideally comes from within the family as opposed to coming from outside. Not that I have anything against families hiring outsiders to do some of the work with them.

As long as the outsiders aren’t doing that work for them, meaning that the outsider does it instead of them doing it themselves.

The second aspect is that it’s better when the work isn’t just done by one family member, but rather by a group.

If one person does all the work, you can’t really say it was done by the family.

 

Who Is the Outside Advisor there FOR?

Let’s get back to the idea of bringing in an outside person to work with you as a resource for some of this important and complex work.

You really all need to figure out who that advisor is there for.

If they were hired by one person, ostensibly to work for the family, there can be some difficulties going forward.

If they are working with the family, they need to be working for the family.

Some advisors really get this, in their brain and in their heart and in their spirit. Some others, well, not so much.

Please be on the lookout for this.

 

Can an Advisor Work for Just One Person?

Now we’re getting to a slightly different question. In the context we’ve been discussing, my thoughts are pretty clear as outlined above.

And, I’d also like to share with you some recent experiences where I have been successfully working with one single person from a business family.

The work I began a little over a year ago to get my coaching certification led me on a path to find some one-on-one clients to satisfy the minimum coaching hours for the program.

This also led to some eye-opening for me, about the power of this kind of relationship.

 

Changing a System

One of the first things we need to understand is that for a system, such as a family, to change, the change may very well come from a change in just one person, at the outset.

A single person who is a part of a system of people, can change the system, if they make a change and hold to their new way of being with the other members of that system.

Holding to that change can sometimes be difficult, because the other members of that system will try to force that person back to their old ways, in order to maintain the previous homeostasis, or equilibrium.

One way for a person to gain the strength to make and hold such changes, is for them to work with an outside coach.

 

Some Caveats

I’m sure you can see that this can get tricky, and can really only work well if both the coach and the individual client agree at the outset that they would be satisfied if their relationship never progressed further, such that the coach would eventually work with the entire family group.

If it’s seen as a “foot in the door” to a larger eventual arrangement, there’s a risk that the important work they can do will be rushed or not be done seriously.

 

With You, For You, For your Family

Getting back to our prepositions, a coach is such situations is there “with you” and “for you”.

The underlying assumption is that you are doing what you are doing “for your family”.

 

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The Art of Conversation: The Key to Family Communication

When listing problems that business families face, communication is usually one of the first things people mention. 

 

Because it’s seen as a “big” problem, many people think that it requires a “big” solution. 

I beg to differ.

“100 One-Minute Conversations”

The initial idea for this post came from something I saw online recently, that talked about “100 one-minute conversations”, which in most cases are a better way to go than just having one, long, 100-minute discussion.

I wish I’d saved it so I could credit the source, because Googling it didn’t help me solve the mystery.

In any event, it lines up nicely with some of the other things I’ve talked about before, notably here: The Dimmer Switch vs. the On/Off

 

Clearing Up Any Illusions

My favourite quote about communication is from George Bernard Shaw, “The biggest problem with communication is the illusion that it has taken place”.

Let me spell it out just in case you didn’t get it.  

The biggest problem for people communicating with each other is when the person who says something believes that the receiver heard and understood them, and they’re wrong, but they assume they’re right.

Why did I take the time to spell that out? 

Because if I continued this blog while assuming that you understood what I meant, but you didn’t, then I would have been committing the exact faux pas that I was trying to explain.

The Art of Conversation: The Key to Family Communication

Conversations as a Subset of Communication

Of course communication comprises much more than verbal discussions, which are in fact only a small fraction of the entire communication “platform” that any enterprising family uses.

These families need to share lots of information to remain united enough to properly manage the assets they own together.

But while everyone can see what’s written in a family newsletter or on their Facebook page, I contend that it’s in the smaller groups, and the quicker, more regular conversations, that the most important communication actually happens.

Yes, you need to have the big formal, structural communication platforms, but, and it’s a big but, if that’s all you have, then there’s a lot missing.

 

Heart to Heart

The simplest way to make this point is to consider the expression “Heart to heart”. 

What makes family businesses different from other businesses is the family element.  Plain old communication might be sufficient for “regular companies”, but for a family business, being owned and run by a family, there needs to be a lot more heart.

I don’t think I’ve ever heard anyone talk about “heart to heart communication”, by I know I’ve heard people mention a “heart to heart talk”, or “heart to heart conversation”.

 

The (Lost) Art of Conversation

Speaking of expressions, we’ve all heard about the “art of conversation”, and I contend that in some ways all of the technology we’ve been using to communicate has made conversing together a bit of a lost art.

But here’s the good news, and I even just Googled it to make sure it makes sense.

You can get better at it, with practice. Yes, I just searched “do you practice art” to make sure, and I got plenty of hits.

Whether it’s playing music, or painting, or sculpting, one improves the more one practices their favourite art.

And so it is with conversations.

 

Small Groups, One-on-One

Conversations can happen all the time, mostly in small groups or even simply one-on-one situations.

They don’t necessarily have to be structured, scripted or planned in advance, and in reality, the more natural and free flowing they are, the better.

Sometimes the hardest thing about them is just making them happen, especially now that simply picking up the phone to call someone seems to rarely happen these days.

 

Conversations With Your Coach

One of my favourite ways of actually putting some structure to conversations is to have them be regularly scheduled.

I have a call over Zoom with my coach every week, and I have calls with my coaching clients typically every other week, which seems to work well.

Having things “on the calendar” might be the best way to make sure that you’re staying in touch enough.

 

Seven Years Later

Way back in 2013 I wrote Having Conversations, Not Just Communicating. And I guess it’s still just as valid today as it was back then.

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Coaching for Current & Future Family Leaders?

This week we’re talking about coaching for family leaders, both current and future. It’s a subject near and dear to my heart that keeps coming up for me lately.

I’d planned this piece a couple of weeks ago, and suddenly last Wednesday morning, something unexpected arrived in my inbox.

Well, it wasn’t completely unexpected, because I receive the latest edition of the FFI Practitioner every Wednesday morning, so that wasn’t the surprise. 

But the content was very much in line with what I was planning on sharing here this week, which I found serendipitous.

The featured piece is entitled The Benefits of Coaching for Family Enterprise Leaders and Practitioners by Greg McCann.

 

Hey! That’s What I Was Gonna Say!

Since I was going to say much of what he wrote, I decided to share his wisdom, and add my perspectives on the matter; kind of a win-win.

McCann outlines the benefits of coaching that still remain misunderstood by many people.  

He mentions “increasing the leader’s capacity for more than just the issue at that moment” and “a safe, neutral setting in which to process ideas, fears, perceptions, and patterns in their lives”, among other great points.

I’ve shared my history of trying to explain coaching to people in No, Dad, Coaching Isn’t “Helping Losers”.

 

Good Timing (For a Change!)

The coaching field continues to grow, in the number of trained and qualified coaches, and in its acceptance as a true field, which provides a valuable service to clients around the world.

My coach training journey began in 2013; at the time my focus was more on growing my facilitation practice, rather than 1-on-1 coaching opportunities.

But near the end of 2018 I decided that it was finally time for me to get my own professional coaching certification in 2019, and I completed that last November, through CTI.

As it turns out, my timing was impeccable. 

 

Best Time Ever for Coaching

The sudden arrival of this pandemic has resulted in this being one of the best times and opportunities for coaching that we could ever have expected.

The new situations that everyone is now facing have created a lot more thoughtful self-reflection in people everywhere.

Coaching can be valuable for everyone, IF they understand what it is and what it isn’t, and if they are ready to embark on the journey.

While my training was geared to coaching anyone, I’ve chosen to remain focused on family business, or, more correctly, people who are part of business families.

 

Lonely at the Top, AND at the Bottom

Family business leaders, like CEO’s in any business, often feel lonely, because there are some subjects that they just can’t talk about with others.

Executive coaching has been a huge area where coaching clients have seen benefits, exactly because these leaders have found someone who isn’t simply a “Yes-Person”, and instead they now have a person who will level with them and challenge their thinking.

It’s easy to see the “lonely at the top” aspect, but it can also be lonely at “the bottom”, especially in a family business, when you happen to have the right (or wrong?) last name.

Been there, done that; know how powerless it feels.

 

One Person CAN Change a System

One of my greatest “A-Ha” moments of the past few years is the realisation that a change in one person, can and will have an effect on the whole family system, with patience and persistence.

That means that I, as a neutral outsider to a family, don’t have to work with the whole family to effect positive change, because I can actually have almost as great an impact by working with just one, motivated person.

WOW, that’s actually pretty HUGE.

Now that I’ve finally realized this, my challenge is to convey this concept to potential clients, who often feel helpless to make the changes that they know are required in their families.

It turns out that families are pretty interdependent!

 

Current Realities Align with Coaching Too

Regular readers of my blog know that I’ve been a big fan of online meetings via Zoom for a while already, which just happens to be a fantastic “delivery mechanism” for coaching services.  See Who’s Zooming Who.

I’ve coached several people that I still have never met in person, and I imagine this will continue to be the case going forward.

Members of enterprising families are all in a somewhat unique situation, where finding a “thinking partner” who “gets” them can be a challenge.

Good news: there are coaches who “get” you…

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Under-promise and Over-deliver

These days there are many uncertainties surrounding the potential outcomes we’re all facing, along with lots of people in leadership roles being put on the spot for unknowable answers to questions that were inconceivable a few weeks ago.

At times like these we can learn a lot about leaders by how they address these questions, and whether they’re more inclined to skew their answers to one direction or another, depending on both their understanding of the situation and their propensity to lean either towards more optimistic or pessimistic outcomes.

A Huge Learning Opportunity

The current situation caused by the COVID-19 pandemic, as scary as it is, will also be great opportunities for all of us to learn, if we are so inclined.

We’re already learning a lot about viruses and how they spread, as well as how some rather simple hygiene measures go a long way toward curtailing that spread.

But we’re also learning a lot about society, how different groups react to news depending on their culture, and how political leaders react under pressure, and whether or not they properly rely on the experts who advise them.

There are also plenty of things we can tie in to the world of enterprising families, which I normally cover here, and some lessons that family members will also hopefully learn as we work our way through this global crisis.

 

“Don’t Set Yourself Up to Be a Loser”

If my Dad were still alive today, he’d be proud that I haven’t forgotten this mantra of his, which I heard him say over a hundred times in various situations.

Many of our political leaders have been guilty of putting their heads in the sand, hoping this would simply go away, making statements to that effect, and being wildly optimistic, because in the short term, that plays better politically.

In the long run, any trust that people had in such leaders is bound to be diminished as the truth comes out and reality sets in. 

This happens in society with politicians, and occurs in family situations too, where one family member makes overly optimistic claims about the family’s wealth, or their personal abilities, to siblings, cousins, or others.

 

Delayed Gratification

I often state that many family business problems are simply parenting problems that manifest themselves a few decades later, and this often comes down to whether or not parents tried to instill the value of delayed gratification in their children.

I wrote about this in Marshmallows and Filet Mignon about a year and a half ago, and I think it’s clear that some of our political leaders did learn these lessons early on and continue to reap the benefits, while others, well, not so much.

Last week I used a song as a blog title, and this week the song “Teach your Children” comes to mind as I think about this.

Many of us our now suddenly surrounded by children in our homes and there are plenty of lessons to be learned under the subject of “current events”. 

I hope that you’re benefiting from the opportunities to teach them important lessons based on the news.

 

Not Overpromising as a Coach

One thing I like about being a coach to families is that it’s actually difficult for me to overpromise what I can deliver.

You see, any well-trained coach will not only realize but will also share with their clients that the coach is not the one who does the work in such a relationship, it is the client (or clients).

The coach is there to provide some structure, process help, guidance, and accountability, but not to “do the work”; that is ultimately up to the clients.

This is a big part of why the “deliverables” are not easy to discuss or promise, because they’re out of the coach’s hands. See: Intangible Deliverables and the Family Circle

 

Promises to Family Members

Let’s finish off by tying in the idea of promises to the family, since many of us are suddenly in close quarters with family members, and may be for a while still.

Are there any promises that you made in the past that need to be reviewed? Maybe they were implied, or not defined well enough?

This may be an opportune time to clear those up. Maybe some assumptions around wealth need to be revised and updated too.

It’s safer to under-promise and over-deliver than the reverse.

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On Infections and Inflection Points

These past couple of weeks have been anything but “business as usual”, and so I’ve decided to break from my usual pre-set blog calendar and venture into the many discussions that are taking place in society and in the family enterprise space, on the many impacts the sudden uncertainty has us all facing.

I still have plenty of blog subjects that I want to get to about business families and their challenges in transitioning their wealth to the next generation, and we’ll get back to those in due time. 

But lately, as I’ve come across “regular” content in my inbox or on social media that seemed to act as if we were all still in the “same old, same old”, I’ve had an almost visceral reaction to some of it, as it struck me as tone deaf or just a little too oblivious for me to spend any time on, you know, right now.

 

Inflection Points – No Going Back

This past week, I was speaking with my coach, Melissa, about the new realities we are facing because of Covid19.  I was pleased and not too surprised when she told me that I am by far her calmest client right now, as most others are freaking out.

I shared with her my belief that we will be learning a LOT over the next few months; about the world we live in, about people, and about leadership.

We’ve hit a number of inflection points, and while it’s way too soon to predict how this will all shake out, I can state with great confidence that many things will never be the same again.  

But most of us will be just fine.

Family Timemathematical graph

One of the unexpected changes many of us are being confronted with is more family time.  

My wife and I have been “empty nesters” for almost five years (thanks in large part to boarding school) but we are now back into “full house” mode with both of our college undergraduates at home, likely finishing up their school years “online”.

It’s too early to tell how it will all work out, but so far, so good, everyone seems to have the right attitude, even with the “self quarantine for 14 days” part that they’re expected to respect after returning from the US.

 

Isolation and Distancing

This call for social distancing and isolation is being received better in some places and by some demographics than others, which is not unexpected either.

What it will do to the economy is still unknowable, but the variety of  timelines we’ve been hearing as people make their guesses as to how long until we’re back to normal is causing tremendous market turbulence.

In the future it will be easy to see where we should have been buying back in, but for now, it’s anybody’s guess.

 

Leadership – Good, Bad, Ugly

The leadership that we’ve been seeing on our TV every day has varied tremendously, from good, to bad, to downright ugly.

I won’t weigh in on who I think fits into each category, suffice it to say that I’ve seen a few in each category from politicians.

But I guarantee you that there will be some people that nobody knew before this crisis who will end up being heroes, and others who will get rich, and still others whose reputations will never recover.

But the jury is still out on all of that, and may be for a few months more.

 

Technology and Connection

Some of the good news is that technology now makes remaining connected so much easier than ever before.

As I wrote a few months back in Who’s Zooming Who?, I’ve become a huge fan of using the Zoom platform for online face-to-face meetings, both for 1-on-1 and group meetings.mathematical graph

More and more people are slowly learning about the benefits of such meetings, because they really don’t have much choice.

 

Reach Out, Just to Check In

One thing I’ve been doing (and promise to do more of) is to reach out to people, including clients and colleagues, from the past and present (and future?).

Reaching out without any particular angle or purpose, but simply to check in.

Connection is always important, and when times are filled with uncertainty, it becomes even more clear.

See you next week. Excuse me now, I’m going to call my mother. 

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