My Planning “Preposition Proposition”

Choosing the best title for a blog post can be “hit and miss” at times, as I’ve learned over the past 350 weeks or so (!)

Today’s topic sounded a bit lame when I looked at my notes, so I kicked around some headline alternatives to add some punch.

On the surface, the main subject seems a bit basic, but it’s so important that I felt the need to address it again in this space. 

And I felt like I needed to try to find a way to make it stand out, hence the alliterative title I chose.

 

Lots of “Planning FOR” Going On

In the world of family wealth transition planning that I work in, much of the time and effort spent by both families and their professional advisors involves activities that would fit nicely under the heading of “Planning FOR”.

Parents go see their advisors to make plans for their eventual wealth transition to their children.  They then typically make plans FOR the wealth, FOR the children.

 

Is Planning FOR the Best Approach?

As a hint of where this is going, keep in mind my promised “preposition proposition”, and see if you can guess where I’m heading.

A few weeks back, my social media folks posted a blog on LinkedIn that I wrote in 2018, called “Family Governance: From Filaments to LED’s”.

One of the unexpected benefits of having another person write the text of those content re-posts on Twitter and LinkedIn is that the word choices they make are often better than those I would have made on my own, because they see things in my writing in new ways.

That post, which included a link to that blog, was neatly set-up and prefaced with the question: 

When planning for the next generation… shouldn’t you involve the next generation?”

 

LinkedIn: Where it’s Safe to Read the Comments

That question then elicited the following question, from Ian Marsh, with whom I often exchange comments on that platform: 

 

                    Marsh: “Planning for versus planning with?”

 

I replied that his simple reframe had likely inspired a future blog post, and alas, here we are.

 

Proposing a Preferred Preposition for Planning

So while planning FOR has been most people’s default approach to this important subject, I hereby propose a new preferred preposition.

The first order of business for every family should instead be, planning WITH.

This idea also conjures up other blog memories for me, because I’ve stated this viewpoint numerous times before, notably here, in 2015,

“Successful Planning: Who Should Be Involved?”

 

Hurricane Survivors, Meet Family Members

That post from four years ago featured a quote from the aftermath of Hurricane Katrina, that was painted on the outside of a damaged house that was partially under water.

It read: 

“Plans that are about us, but don’t include us, are not for us”.

It seems that many government officials had been scrambling around to do things for those affected by the disaster, but had neglected to ask the survivors what they really needed, or involve them in any of the solutions.

If you still need me to draw the parallel with the way most families prepare their wealth transitions, I’ll suggest that you just try a bit harder.  It’s right there.

 

Too Much Hard Work

I’ve spoken about this subject with enough people to know that this message is typically met with great skepticism.

This is not for every family.  The vast majority of families do not have the complexity or level of wealth to warrant the work that goes into this type of “purposeful planning”.

But even for those families for whom this type of planning could be and should be done, there is still a great deal of hesitation to embrace this approach.

It is hard work.  It does take time and effort. And it takes leadership.  Most families are lacking in at least some of those.

 

What’s It Going to Take?

I know that my “preposition proposition” will feel a little too “out there” for most families, and like I said, I know this isn’t for every family.

And even if you, as a solitary person who is a member of a business family, would be interested in this, how would you ever get the other family members to “see the light”?

I wish that I had a simple, “silver bullet” answer to that, but I don’t, and I don’t think anyone else does either.

But if nobody starts talking about it with the others, you can be sure it won’t happen!

 

“We’re Here to Improve, Not to Impress”

Each week in this space I write about subjects relating to families who work together for their long term benefit.

This can be in a family business, a family office, a family foundation, or any combination of these and other scenarios.

But when individual family members work together on these matters, they aren’t always coming in with the same goals or attitudes.

 

Blogging About Enterprising Families

The idea for this particular post, which I used in the title, comes from a situation that has nothing to do with families at all, but rather from a real life experience of mine that I recently noted.

Of course I needed to find a way to take that message, tell that story as background, and then relate it to the world of enterprising families.

I’m pretty sure that I found a way to do it, but I will leave it to readers to evaluate my success.  

 

Coach Training Example

Those of you who also read my monthly newsletter (and care enough to pay attention to the details of my life that I sometimes relate therein) may know that I began a coaching certification program in April, with CTI.

During our very first session with our CPL (Certification Pod Leader), he made a statement that I wrote down and vowed to keep in mind throughout the program, and beyond.

He asked all nine of us to remember that we were there “to improve, NOT to impress”.

I’m pleased to report that it has stuck with me, and I’ve repeated it to myself, and others in our group, on a few occasions.

 

What About Family Members?

So where can we use this idea when working with family members? I’m glad you asked.

I think that the best way to begin to look at this, is to actually think about the expression in reverse.  Wait, what?

Well not really in reverse, but let’s think about the “here to impress” part of it first.

I have seen my share of family businesses, and in many of them, there are certain family members who expend a lot of effort and energy trying to impress others.

Now this might be fine if all these efforts were being made in order to impress outsiders, like customers, suppliers, bankers, etc.

But when they spend so much of their time and effort trying to impress their parents and their siblings, that always leaves me feeling at least slightly disappointed.

 

Poorly Focused Efforts

That disappointment arises mostly because it feels to me like many of these efforts would be better put to use for the common good of the family.

Instead, they often have at their core a need for certain family members to boost their own worth within their family.

When people feel the need to act this way, it is usually disappointing to me.  

But this isn’t about me, it’s about the families. So let’s look at it from their viewpoint.

 

How About Improving Together Instead?

Now I want to go back to the expression in the title, and examine the first part. “We’re here to improve”.

Imagine that instead of certain family members attempting to bolster their personal superiority over others, they would simply act first and foremost as team players, concerned with the success of the entire group.

Every group of people who work together, in whatever form, will have people with varying levels of abilities in different areas.

It is rare to find a group in which one single person is the best person in that group at every task they undertake.

 

Going Far, Going Together

As I wrote that last line, I flashed back to a blog from 2016, which remains one of my favourites.

Going Far? Go Together, was inspired by an African proverb that reads, 

“If you want to go FAST, go alone. If you want to go FAR, go together”

As someone who writes regularly about families who work together, and who has admitted repeatedly to having a “family first bias”, I hope you can see why this proverb is close to my heart.

 

Improving Together Impresses the Outsiders

When families can keep their focus on making things better for the whole group, they will actually end up impressing many outsiders.

While that may not be their goal (and probably shouldn’t be) it is a nice side effect.

Hopefully other families can then watch and learn!

 

This week we’re looking at two subjects that have an interesting relationship when it comes to business families.  I’m not really sure how to describe their relationship, but maybe we can figure it out together.

Please join me as we look at Values and Co-Creation in the context of families looking to preserve their wealth across generations.

People have been talking about Values in the family wealth space for a long time, and with good reason.  The idea of Co-Creation seems to be a more recent manifestation, and I’m really excited about how the two can actually work together.

Let’s get started.

 

Co-Creating the Families Values

Values, in the end, are usually a very personal matter.  It’s not often that any two people will have the exact same “top 5” values, for example.  It’s not quite like DNA, but still very much an individual thing.

So what about “family values”, then?

Well, thanks to the DNA metaphor that just popped into my head as I was writing this, we have something we can keep using here, with this analogy.

While no two people’s values will be identical, it’s not uncommon for family members to have a lot of overlap in what’s important to them in terms of values.

 

Handed Down from the Parents?

In many ways, like DNA, your values are determined, or at least influenced by, your parents.  So it shouldn’t be too surprising to realize, when you meet siblings for example, that their values will be similar.

But when you’re trying to find the “common values” of the family, I don’t recommend that they be dictated from on high, from one generation to the next.

That’s where the Co-Creation comes in.

 

The Process Versus the Result

If you begin with each family member’s individual values, you’ll undoubtedly find some common ground that can act as a foundation upon which you can then build the “family values” that you are looking to discover.

But please resist the temptation to quickly find “the answer”.

The process that the family members go through together, as they explain to the others how they view each of their important values, and why they are important to them, is even more important than the end result.

The discussions, especially in a sibling group, as they share examples of how they have lived their values and how they have seen others live them as well, is so rich with potential that it shouldn’t be ignored.

It’s the entire process of working together, that Co-Creation, that will ensure that when the family adopts their list of key family values, they will actually “stick”.

 

The Value of Co-Creation

This now brings us to the other view I have stuck in my head around the way that Value(s) and Co-Creation overlap.

We’ve been talking about the Co-Creation of the family’s Values, but I really want to underscore the Value of Co-Creation.  This is admittedly a bit of a clunky argument on my part.

As the author of all of my content, as well as the editor, I’ve given myself editorial licence to do this.  I hope you’ll continue to indulge me here.

The first message is that family values MUST be co-created.

But the second message is that Co-Creation in and of itself, has a lot of Value, in everything the family does together.

 

Family Legacy, Family Alignment, Family Governance

All of my favourite subjects in this work revolve around family, and I express them in different ways depending on the context and particular circumstances that any family is living.

But whether I’m talking to a family about the family legacy that they want to leave (and live!), or the family alignment that they may have to work on to get everyone working in the same direction, or the family governance that they’ll need to begin to work on, to hold it all together over the coming generations, the Co-Creation of these is always central to their ultimate success.

So, Yes, please remember that family Values should always be Co-Created by the family members, with a major input from the younger family members, please!

But Yes also to recalling that there is huge Value in the idea of Co-Creation of everything else the family is working on for their long term success.

FOR the Family, BY the Family. But not necessarily by themselves!

 

As a lifelong sports fan, there’s been a phenomenon going on that I haven’t heard many people address. When I was a kid, a lot more games seemed to end in ties.

It was as a youngster that I first recall hearing the expression: “A tie is like kissing your sister”.  

As this subject came up as a potential blog post, it struck me that rule changes have been developed and implemented in some sports, notably hockey and soccer, to minimize the number of games that end with this seemingly “sub-optimal” result.

 

Is Family Business the Exception?

If ties are no longer considered something desirable in sports, maybe the world of family business could be the one place they’re still in vogue.  Let me explain.

Back in April, in Roles and Rules for Enterprising Families, I wrote about a presentation from the 2019 Institute for Family Governance Conference, which included an impressive 75-page slide deck.

In that blog, I intentionally chose to not focus on the great slide I noticed on page 50, because I was saving it for its very own post.

Here’s what the slide said:

 

A General Family Business Precept:

In a Family, if you play to Win, you Lose;

In a Family, if you play to Lose, you Lose;

In a Family, if you play to Tie, you Win

Richard Goldwater, MD

Boston, MA

I saw that slide in January, and months later it’s still with me, and rings even truer today.

 

Setting the Proper Context

Of course we need to think about this in the proper context, otherwise this statement can be dismissed as completely nonsensical, and that would be a shame. I think that there’s real wisdom here and I’d hate for it to get lost.

Dr. Goldwater is clearly talking about what goes on “intra-family” here.

Of course every family business, as a business competing with other businesses, should be playing to win, all the time, or else the business will not survive.

His thoughts on this subject are clearly directed at how members of a business family think about and deal with their interactions as members of the same team.

 

Misdirected Efforts

In essence, what I think he’s also talking about is how important it is to present a common front to the outside world, as a united team that is competing with other businesses, playing to win.

However, when some of the team members are busy expending efforts to win at some internal game that they are in effect playing against their siblings, parents, or cousins, then things can begin to fall apart rather quickly.

 

Sad to See in Real Life

Part of me wishes I could say that my only knowledge of these situations is theoretical, because it’s really sad to see things like this go on in the real world.

I have a coaching client who is fighting this kind of battle with their two siblings right now.

It’s so clear to everyone that there’s a power struggle going on.

And when I say “everyone”, I mean everyone.  

Employees see it, customers see it, suppliers see it, outsiders like bankers, accountants and lawyers see it.

brother kissing sister

Accidental Partnerships

The situation with my coaching client is one where the siblings are partners in a business together, but if they had started from scratch, these people would never have agreed to be business partners together.

They just ended up that way, accidentally.  Or, actually, through a lack of any real planning as their parents were transitioning out of the business.

 

Not Every Problem Has a Magic Solution

Unfortunately, there isn’t always a great way out of these situations.  

Various strategies are being looked at so that these partners can each end up in situations in which they are in control of their own destiny, and that their reliance on their sibling partners is minimized.  

We’ll see how it plays out, because there’s lots of complexity to manage, and the “parts” may be worth less than the “whole”.

 

Saving the Family Over the Business?

My bias, in situations like this, is to work on ways to “save” the family, even if that means making drastic changes to the business.

Some advisors prioritize the business.  I rarely do.

 

Kiss and Make Up

Getting back to the title of this post, maybe kissing your sister isn’t so bad?

And maybe it’s all part of a “kiss and make up” strategy.

But please recall that a tie can really be a win.

This week I want to talk about the “4 D model” that I’ve heard David York speak about on a few occasions.

Now, lest you think that the word “model” is being used here in a positive sense, as in “a model that you should follow” or “role model”, please erase those thoughts immediately.

And furthermore, if you think that I’ll be arguing against York’s views, again, that ain’t it either.

York coined the term “4 D Model” to describe what has been going on for far too long, and we are in full agreement that there is a better way to go.

 

Background and Context

I first met David York in Denver a few years ago, at the annual Rendez Vous of the Purposeful Planning Institute (PPI).

Regular readers know that PPI is one of my absolute favourite organizations and that the Rendez Vous in July each year is the one gathering each year that I never miss.

I personally see York as one of the rising young stars in this field and love the way he conveys his important message.  This TED Talk of his is a great example.  His books are great too.

 

Traditional Estate Planning

York has long described the traditional “4 D Model” as follows:

Dump, Divide, Defer and Dissipate.

He’s also well aware that many of his estate planning attorney colleagues continue to follow this model.  Let’s look at the 4 D’s one by one.

DUMP

This is the part where the assets of the parents are transferred to their offspring upon death, usually after the second parent has died.   Little is done to transition any wealth while the parents are still alive, because that might require some real thought.

DIVIDE

This refers to the fact that upon death, those assets will be automatically divided equally between the offspring, regardless of any other circumstances, like ability, needs, etc.

DEFER

The deferring is mostly about trying to avoid paying any taxes until absolutely necessary.  So delaying any transfers of assets is part of that strategy too, because if you can’t avoid paying taxes, deferring them as far off into the future is the next best thing.

DISSIPATE

The final D is mostly about the results, as the family’s wealth dissipates after applying the first three D’s.

When the wealth has been treated in this way, with financial wealth as the sole issue of concern, and where no effort was ever made to involve those who would inherit it, it shouldn’t be surprising to learn that in many instances, that financial wealth will be handled by the inheritors in ways that could be described as sub-optimal at best.

 

More Purpose, Please

So far we’ve spent lots of time on how NOT to do the work necessary to transition wealth from one generation of a family to the next, and now it’s time to look at some positive moves a family could make to do a better job.

Notice that I said “moves a FAMILY could make” because ultimately the onus is on the family to do what is right for them.

Unfortunately, most families rely on outside experts to help them with this important work, and if a majority of advisors are stuck in the “old ways”, it can be very difficult for families to get the kind of help they really need.

Truck dumping grabbage

Involving More Parties – Inside and Outside

If the Four D model has survived this long, it’s largely because it’s very efficient.  It’s quick and relatively easy.

Making purposeful plans involves a lot more people so it naturally takes more time.

The first group of extra people are the other family members.  How can you make important plans for the next generation without involving them?

I don’t know, but most families have done it that way.

 

Multidisciplinary Advisors

The other group of extra people that need to be part of the solution are the advisors.

Every great plan will need to include input from a variety of outside specialists.  Ideally they will collaborate for the good of the family.

But most importantly, most of them should only be brought in after the family has figured out the most important questions around how they want the wealth to serve the following generations of the family, not before.

Rendez Vous 2019 will feature a breakout session featuring David York as well as one featuring Steve Legler and Joshua Nacht.  We all hope to see you there.

Each week in this space I write about business families and families of wealth, and I usually prefer to emphasize the family and its members, over the business and its assets.

This is in sharp contrast to much of the focus, not only by the professional advisors to such families, but often too many of the family members themselves.

Today I’m going back to a format used pretty frequently in the past, the old “Five things you should know…”, by looking at 5 Ways to Invest in your Enterprising Family.

 

  1. Formal Education

Post-secondary education is certainly one simple way for families to invest in their rising generation members.  As my grandfather liked to say, anything that you can put between your two ears, nobody can ever take away from you.

Some families have an urge to get their kids into key roles in the business ASAP, with the attitude that they don’t “need” to go to school any longer, because they’ll learn everything they need to know at work.

My bias is to look at everything with the longest time lens possible, so while encouraging young family members to go to college may delay their entry into the business, they will bring much more to the table, including more self-confidence, with a university degree a few years later.

 

  1. Family Retreat

When looking for ways to invest in the family as a whole, organizing a family retreat can be an interesting option.  Getting the whole family together at a different location (not at the office, and not at home or the cottage) can be done in many ways.

The important things to remember are to make sure that the activities and subjects covered will vary, and will certainly not be “all business”, and to make sure that many voices will be heard over the course of the retreat.

If the plan is just to have the parents download information and their wishes onto the next generation, you may as well not do it.

Please see Geography 101: “Where” Matters for more on this.

 

  1. A Series of Family Meetings

Even better than a single retreat would be to begin to hold family meetings on a regular basis.  This could be done annually, more frequently or even less often, depending on the size of the family and other matters around complexity.

These meetings can take place at a home or office, but ideally would be done in “neutral” locations most of the time.

The central reason for holding these meetings is to “force” the family to come together to talk about important matters that would otherwise not get discussed.

Presumably not everyone works in the family’s operations and these meetings are a great opportunity to share what’s going on, even with those who you may not think really care. (Hint: they actually DO).

 

  1. Family Business Conference

Families ready to take the “next step” can look for family business conferences where they can learn from other families facing similar circumstances.

I can almost guarantee that many family members who attend one of these types of conferences for the first time will have the following reaction: “Wow, I never realized that so many other people are experiencing the same issues as we are.  It’s nice to know we aren’t alone”.

 

  1. Hire a Family Facilitator

Now you may see me coming when I suggest that a family may want to hire an outsider to guide them down the road to figuring out all the issues relating to their alignment and governance development, but I already know that very few families will ever go this far.

As mentioned in My Notes from a Great Keynote a small percentage of business families do actually hire an outside consultant, and it is analogous to hiring someone to give you private lessons.

This blog is about investing in your family, and hiring this person will cost you some money of course, but the real investment will need to be each family member’s time in the meetings and other activities that you all undertake together.

The facilitator you hire can become the architect or project manager of the family’s journey to creating and implementing their family governance plans.

 

Logical Progression?

As it turns out, the five ways I’ve outlined above actually flow in a more or less logical progression. You don’t need to follow them in order though, just get started anywhere!

A few weeks ago in Family Governance: One Step at a Time I noted that the Institute for Family Governance’s 3rd annual conference would end up inspiring at least a handful of future blog posts.

So here we are with the first of those.

It comes from the presentation by David York, who was making his first visit to IFG.  I was already familiar with York’s work from his books and his past presentations at the annual Rendez Vous of the Purposeful Planning Institute.

I find York to be one of the more compelling speakers in the family wealth space, and you can see for yourself by checking out one of his TED talks, A new way to think about inheritance”.

 

Estate-Planning Assumptions

At IFG he talked about some of the important assumptions that estate-planning attorneys typically make that should be questioned.

One of the main ones is that if transferring some wealth to the next generation is good, then transferring more wealth is better.

I think it’s perfectly understandable that most people make that assumption, because most of the time it makes sense.

But “most of the time” is not the same as “all of the time”, and that was York’s point.

 

A Dynamite Analogy

His analogy to explain this resonated with me so strongly that it became the inspiration for this blog post.

York stated that for some parents, handing down a huge chunk of wealth to their children can feel like giving them a lit stick of dynamite.

And, because of the prevalence of the “more is better” assumption, by the time all the technical specialists do their thing to maximize the size of the proverbial pie, instead of simply handing over one lit stick of dynamite, they can look forward to handing their kids two of them!

 

Parental Desires Meet Professional Customs

Part of the problem stems from the fact that most professionals have fallen into the same habits of treating their wealthy family clients in a homogeneous way.

For families that fall into a certain range of financial wealth, say the “seven figures” area, this would normally be sufficient.

But once you get into “eight figures”, and on up into nine and ten, those same rules just can’t be applied the same way.

Those parental fears about dynamite are real, but that doesn’t necessarily make them easy to discuss.

See video:  How Much is Too Much?

 

Family Wealth Dynamite: One Stick or Two?

Focus on Financial Wealth

The real issue is that so many of the family’s advisors focus solely on their financial wealth.  It’s easy to see and to count, and it is pretty important.  But it isn’t the only thing that the family cares about.

Sometimes the family leaders have an inkling that they should be trying to work on some of the family dynamics issues, but their advisors typically aren’t well versed in those issues and so the focus continues to be on the size of the pie.

One of my favourite ways of talking about this is the simple equation that I wrote about a couple of years ago, in Is Your Continuity Planning PAL in Danger?

The equation is this:

 

People + Assets = Legacy

If you don’t include any planning around the people, and you only figure out what to do with the assets, you are missing out.

 

 

Family Office: Problem or Solution?

I’ve started to write more about Family Offices here, so let’s look at how things look from their point of view.

Is a family office part of the problem, or are they part of the solution.  The answer, of course, is, “it depends”.

If the family office is mostly about financial wealth management, it is likely part of the problem, since it will be focused on producing more sticks of dynamite.

If, however, the family office also helps the family with their governance, their values and vision, and family alignment, then they can be a big part of the solution.

 

 

Human Capital

This all comes down to looking at those inheritors in terms of their human capital.

As York noted, most families would love it if their rising generation would be able to do just fine even if they did not inherit a single dollar from their parents.

And, he went on, those same parents would also love it if they had so much confidence in their children that they wouldn’t fear leaving them everything.

Is there anyone in your circle of advisors helping with those issues?

 

 

 

This week we’re going to look at an interesting model that I came across last year, and talk about how it might apply to enterprising families.

When I first saw it, I mistakenly thought that it was already quite well known, but it doesn’t seem to be.

At the FFI conference last fall in London, one of the presenters had it on a Powerpoint slide and asked how many people were familiar with it.  With dozens of people in the room, I was one of less than a handful of people to raise my hand.

The model comes from Japan and is called Ikigai, and the sub-title of the graphic I found calls it “A Japanese concept meaning ‘A reason for being’”.

Ikigai: A “Four-Circle Model” of Human Capital

Pretty Heady Stuff

I guess that makes it seem like pretty heady (and potentially “heavy”) stuff, but I promise not to go too far afield here.

As usual, I want to look at how things affect families, whether they run a business, have a family office or are simply part of the “ultra-high-net-worth” set, and are concerned with raising their offspring to have meaningful lives.

For most parents, few things are more important than raising our children, with the long-term goal of having them turn out to be well adjusted and happy.

Some adopt a pretty laissez-faire attitude towards their offspring’s career goals, while others are quite directive.

 

What You Love, What You’re Good At

The old standards of “do what you love” and “find something that you’re good at” are still as pertinent as ever when we try to guide our children as they make choices while they’re coming of age.

Of course there are a number of other considerations that also come into play, and the Ikigai brings up a couple of them.

Some people will look at the other dimensions and quickly agree that they are also important, but my point here today is that they don’t necessarily apply equally to everyone.

 

Show Me The Money

In addition to loving what you do and being good at it, for most people it’s also important to get paid for their work, so finding something that you can be well paid for is often very important as well.

Notice that I said “often”, and not always, because I’m not talking about “most people”.

Families that have already succeeded at accumulating significant wealth can prove to be important exceptions here.

 

What the World Needs

Personally, I’ve seen other models that noted the three aspects we’ve already covered, but the one “new” or added dimension is the one where you also consider “what the world needs” in the mix.

This seems to fit quite nicely with the way many Millennials are typically portrayed.

More than ever, it seems that many in the younger generation truly care more about the collective than they do about increasing their own riches.

So in some cases, people may find it more compelling to look for careers where they feel like they are making a positive impact on the world, as a higher priority than making a lot of money.

 

Different Generation, Different Drivers

Trying to find something that checks all four boxes may seem like a low-percentage game.

That doesn’t mean that it can’t be done or that it isn’t worth trying though.

Plenty of people have done well and lived very rewarding lives while only really “succeeding” in a couple of the four areas, thank you very much.

Many parents have sacrificed a lot and worked at jobs that they never loved but needed to do to provide for their families, with the hope that someday, their kids could have a better life.

 

The Resource Generation Set

I recently came across an organization that’s attracting many young people from financially wealthy families who want to make a difference in the world.

They call themselves Resource Generation, and appear to want to help create a world with more equitable social justice.

I’m sure that those who are involved must have some very interesting dinner conversations with their families.

It appears that there are indeed some people who are more concerned with the way the world works and less concerned with making money, because they already have plenty.

And I think that the Ikigai model can go a long way in helping families discuss these important subjects together.

This week we’ll look at a couple of subjects that have been written about a lot over the past few years.

I’ve written about the family office space recently, and promised to write about more often.  Impact investing, on the other hand, I’ve not written about, yet.

It’s interesting that more people are beginning to realize that family offices and impact investing actually go together like peanut butter and jelly, or ham and cheese.

I’m not claiming to have unearthed anything new here, but want to comment on some aspects of this combination that give it so much potential.

 

 

Millennials on the Mind

Let’s start with the premise that many family offices are essentially investment vehicles for wealth that is owned by a family.

Let’s add in the fact that these families want to keep their wealth in the family, and that much of that wealth is often liquid wealth, which can be invested in a wide variety of asset classes.

And finally, let’s not forget that when the wealth (eventually) gets transitioned to the rising generation of the family, there are likely going to be some millennials involved.

If you Google “millennials impact investing” you will get all sorts of hits.

Much of the mindset that impact investors bring to the table overlaps almost perfectly with everything that I’ve ever read about millennials.

 

 

Family Engagement

Anyone who works with wealthy families knows that a key obstacle to successful wealth transitions has always been the difficulty in getting and maintaining the engagement of the younger generation of the family.

It’s only natural for young people to want to find their own way in the world, to explore and develop their own passions, and follow their own dreams.

Their parents, who are currently stewarding the family’s wealth, and who may have been involved in creating and growing it, often become anxious when their offspring do not show any interest in these efforts.

 

family Business office

Generational Priorities Converge

So for families who have liquid capital to invest in different asset classes, it isn’t much of a stretch to begin to look at investments in companies or funds that look to make a positive impact in an environmental and/or social fashion.

Impact investing is about making money first and foremost, just not at any cost.  If younger family members can identify potential investments that satisfy both a social benefit along with an opportunity to make a financial profit, it should be a no-brainer to consider such opportunities.

I’m thinking about this from the point of view of a family that is trying to find ways to combine what is important to all generations of the family.

For a family office to look seriously at impact investing even takes into account future generations, including young children and those who aren’t yet born.

 

 

Like Philanthropy, But Different

Some people confuse impact investing with philanthropy, so let’s address the comparison here.

Philanthropy is another way that some wealthy families use to bring the family together and help prepare the rising generation.  Working together on a family foundation is a nice way to learn financial literacy and how to work together with others.

Families who understand and teach their younger generations the importance of giving back to their community have realized that there are lots of win-wins here.

But impact investing is different, because it’s actually about finding ways to invest money for profit, not just out of a sense of charity.

It just isn’t about profit without regard to side effects and unwanted consequences.

 

 

Who Gets to Decide?

Of course it’s easy to say that family offices should take impact investing seriously and start doing it.  It’s another to figure out how to do it, including asking the questions around “who gets to decide?”

We’ve looked at “what” to do (impact investing) and we’ve explored a bit of the “why”, (because of the engagement of all generations), but that still leaves a lot of the “how” questions.

A few weeks back, in Putting “Family” in the Family Office, I noted:

 

Ideally, the goals of the family would also

be taken into consideration too, not to

mention the family’s mission and vision

 

Impact investing needs to be driven by the family’s vision to really succeed.

This week we’re looking into one of my favourite subjects, and we’re going to do it from a couple of different angles.

We’ll start with some psychological research done at Stanford University about five decades ago, and we’ll end with a real life example from my own experience.

The subject is delayed gratification, and I have long maintained that it is the secret to success for most people.

 

I Want It Now

The average attention span of people has been shrinking for decades, and this has only added to many people’s expectation that everything be there for them the second they want it.

I will not get into any debates about young people these days being worse than we were at their age.

I believe that every generation has people from across the spectrum and I have no desire to kick any of these proverbial hornets’ nests.

 

Who Wants a Marshmallow?3 marshmallows on a pink table

Walter Mischel was a psychologist at Stanford who came up with the “Marshmallow Test” back in the 1960’s.

Mischel passed away a few weeks ago, which has resulted in renewed interest in his work, so if you Google his name and the word “marshmallow”, you will surely come across lots of interesting things to pursue (once you’ve finished this blog, of course).

His subjects were children around 5 years old.  The “test” was constructed this way:

Children were brought into a room and given one marshmallow and told that they could eat it now.

Or, if they could wait 15 minutes while the experimenter left the room, and NOT eat it, then they would receive a second marshmallow as a reward.

 

Not As Easy As It Sounds

Apparently only about 200 of the 600 subjects managed to hold off on consuming the treat for the 15 minutes (which surely seemed like an eternity for those who succeeded).

There are lots of interesting videos you can find showing how the kids struggled with the temptation while alone in the room, mostly from more recent versions of the experiment, conducted to replicate the initial results.

 

The Take-Home Message

If you’ve understood that delayed gratification is not easy, that’s great, but you’d still be missing out on the larger message of the research.

You see, they followed up on the kids over the years and tracked their success in life, and they discovered something that I hope you’ll really get out of this story.

The kids who were able to restrain themselved for those agonizing 15 minutes also happened to live much more successful lives, on just about every dimension they measured.

If you can delay your need for immediate gratification, that will help you for your whole life.

 

Good Things Come to Those Who Wait

So where do you think that those young subjects got that ability to be patient and resist temptation?

I won’t get into the specifics because I’m not a social scientist and so much of this ground has been covered by those much more capable than I am in this area, but I have a very short answer of my own.

 

Their Parents.

Now I can’t say if it’s in their DNA or if they learned from observing the behaviours that their parents modeled for them,  (or both) but they got it from their parents, one way or another.

 

The Steak Versus the SizzleFilet mignon - Steak

Here’s my real world example.

Years ago, my Dad had retired to a small farm where he raised breeding cattle.  He hired some of the locals to do much of the work.

He paid his employees nicely and also got into the habit of giving them an annual bonus, paid in meat.

Every year, a couple of animals would “fall into the freezer” as he liked to put it.

 

Did You Try the Meat Yet?

My Dad and I were very much on the same page with many things, but our viewpoints were also quite different.

But when he was making a point, I could usually see him coming a mile away.

One day he relayed this story, about an exchange with one of his workers, the day after they had picked up their side of beef from the butcher.

 

The Look of Dismay

Dad asked if they had a chance to try the meat.

“Oh, yeah, it was great.  We had the filet mignon”.

I can still see the look of dismay, and Dad shaking his head in disbelief.